(( Mint Matcha ))
Menu photography, styling, lighting, and content direction for a polished but tactile brand world.
Creative direction and content production built to translate the in-store experience into a visual world.
AG&CO. led the full shot-list development, professional photography, menu photography, art direction, content execution, and professional video production—creating a versatile library designed to work across every customer touchpoint.
The visual direction centered on natural light, rich texture, intentional color, and the small rituals that make a café memorable. Each frame was planned before the camera came out so the final work could feel spontaneous without ever being accidental.